Privacy Policy

Last updated 01 October 2024

We care about your data and ask that you read this website privacy policy carefully as it contains important information on what to expect us to do with your personal information.

This policy is divided into the following sections:

  • Who we are
  • Our website
  • Our collection and use of your personal information
  • Transfer of your information out of the EEA
  • Cookies and similar technologies
  • Marketing
  • Your rights
  • Keeping your personal information secure
  • How to complain
  • Changes to this website privacy policy
  • How to contact us

Who we are

We are Deepdene Stables. This website is operated by WOW Design Solutions Limited trading as ‘EC Pro’ and ‘The Outstanding Website Company’.

We collect, use and are responsible for certain personal information about you. When we do so we are regulated under the Data Protection Act 2018 which is the UK’s implementation of the General Data Protection Regulation (GDPR) which applies across the European Union and the United Kingdom and we are responsible as ‘controller’ of that personal information for the purposes of those laws.

Our website

This privacy policy relates to your use of our website, https://www.deepdenestables.com only.

Throughout our website we may link to other websites owned and operated by certain trusted third parties to enable you to book and pay for horse riding sessions and other Livery and equestrian services (Services) and to make additional products and services available to you. We may also require certain information from you in the event that you make an insurance claim in respect of any of the Services we offer. These other third party websites may also gather information about you in accordance with their own separate privacy policies. For privacy information relating to these other third party websites, please consult their privacy policies as appropriate.

Our collection and use of your personal information

We collect personal information about you when you access our website, register with us, contact us, send us feedback, purchase products or services via our website, share information on our booking platform and upload information to our website for insurance purposes, complete surveys or participate in competitions via our website.

We collect this personal information from you either directly, such as when you register with us, contact us or purchase the Services via our website or indirectly, such as your browsing activity while on our website (see ‘Cookies’ below).

The personal information we collect about you depends on the particular activities carried out through our website. This information includes:

  • your name, address and contact details
  • date of birth
  • bank account and payment details
  • details of any feedback you give us by phone, email, post or via social media
  • information about the services we provide to you
  • your account details, such as username, login details
  • details required by the relevant insurer

We use this personal information to:

  • create and manage your account with us
  • verify your identity
  • provide our Services to you
  • customise our website and its content to your particular preferences
  • notify you of any changes to our website or to our services that may affect you
  • improve our services
  • collate, aggregate and anonymise data for market research purposes
  • assist you in making an insurance claim

Our legal basis for processing your personal information

When we use your personal information we are required to have a legal basis for doing so. There are various different legal bases on which we may rely, depending on what personal information we process and why.
The legal bases we may rely on include:

  • consent: where you have given us clear consent to process your personal information for a specific purpose
  • contract: where our use of your personal information is necessary for a contract we have with you, or because you have asked us to take specific steps before entering into a contract.
  • legal obligation: where our use of your personal information is necessary to comply with the law (not including contractual obligations)
  • vital interests: where our use of your personal information is necessary to protect you or someone else’s life
  • legitimate interests: where our use of your personal information is necessary for our legitimate interests or the legitimate interests of a third party (unless there is a good reason to protect your personal information which overrides our legitimate interests)

Further information—the personal information we collect, when and how we use it

For further details on when we collect personal information, what we collect as well as how we use it, please read the following sections:


When information is collected

What information we ask for

How and why we use your information

When you register with us or book one of our Services through our website.

Contact details: your name, address, telephone number and email address.

Your child’s name, date of birth and address, weight,

You or your child’s equestrian ability and experience and previous riding frequency.

Details of any horses you may have.

The preferred date and time for your session.

Your credit or debit card details to facilitate payment through our service.

We ask for this:
— to create and manage your account with us
— to communicate with you about your account
We rely on consent as the lawful basis for collecting and using your personal information.

If a child is 13 or over they may be able to provide their own consent, if a child is under this age, we will need to obtain consent from the person holding parental responsibility for the child.

When relying on a child’s consent, we make sure that the child understands what they are consenting to and we do not exploit any imbalance of power in the relationship between us.

Our legitimate interests are to provide you with an online platform to book horse-riding sessions with your preferred Equestrian Centre or Livery and the information you provide is necessary for the performance of a contract.

We consider the child’s competence to understand what they are agreeing to, and to enter into a contract.

We will keep this information until:
— you close your account with us; or
— we close your account
Unless it is necessary for compliance with a legal obligation to which we are subject.

In the event you make an insurance claim against us in respect of an accident you may have had while accessing our Services

Name, address of injured party, circumstances of the incident and medical information relevant to your claim. We may require further information such as photographs documenting any injuries sustained.

The information you provide in respect of yourself or your child is necessary for the establishment, exercise or defence of legal claims.

Who we share your personal information with

  • Our data processors

Wow Design Solutions Limited t/a EC Pro: Provides our software system, the website and supports us to run the booking platform.

Other organisations

  • Insurance companies
  • Organisations we need to share information with for safeguarding reasons.
  • Professional or legal advisors
  • Financial or fraud investigation authorities
  • Relevant regulatory authorities
  • External auditors or inspectors
  • Professional consultants
  • Organisations we’re legally obliged to share personal information with
  • Emergency services (where necessary)

We only share special categories of information (i.e. data containing health information) with our insurers in the event an insurance claim is made.  

This data sharing enables you to access our Services and book a session with us. We will not transfer your personal data outside the EEA.

We will share personal information with law enforcement or other authorities if required by applicable law.

We will not share your personal information with any other third party.

Sharing information outside the UK

Where necessary, dependant on your location, we may transfer personal information outside of the UK. When doing so, we comply with the UK GDPR, making sure appropriate safeguards are in place. Please contact us for more information.

Where necessary, dependant on your location, our data processors may share personal information outside of the UK. When doing so, they comply with the UK GDPR, making sure appropriate safeguards are in place. Please contact us for more information.

Whether information has to be provided by you, and if so why

We require you to provide personal data to enable us to arrange the booking and fulfil our contractual obligations with you.  We will inform you at the point of collecting information from you, whether you are required to provide the information to us.

Cookies

A cookie is a small text file which is placed onto your device (e.g. computer, smartphone or other electronic device) when you use our website. We use cookies on our website. These cookies help us recognise you and your device and store some information about your preferences or past actions.

For further information on cookies our use of cookies and or relevant similar technologies, when we will request your consent before placing them and how to disable them, please see our Cookie Policy.

Marketing

We would like to send you information about upcoming events and special offers, which may be of interest to you. Where we have your consent or it is in our legitimate interests to do so, we may do this by email, post, or text.

You can manage whether you would like us and other businesses to send you marketing messages in your customer profile, by logging in>Account details>contact preferences.

Please note that unsubscribing from our communications does not close your account with us, in order to close your account with us please contact us directly.

We or our booking platform provider may anonymise the data we collect which means that we will not be able to identify you individually. This allows us to produce and provide statistical, research and industry information to improve services, your experience, horse welfare plans and other processes for the betterment of horses, riders and Equestrianism.

Your data protection rights.

Under data protection law, you have rights including:

Your right of access - You have the right to ask us for copies of your personal data.

Your right to rectification - You have the right to ask us to rectify personal data you think is inaccurate. You also have the right to ask us to complete information you think is incomplete.

Your right to erasure - You have the right to ask us to erase your personal data in certain circumstances.

Your right to restriction of processing - You have the right to ask us to restrict the processing of your personal data in certain circumstances.

Your right to object to processing - You have the right to object to the processing of your personal data in certain circumstances.

Your right to data portability - You have the right to ask that we transfer the personal data you gave us to another organisation, or to you, in certain circumstances.

Your right to withdraw consent – When we use consent as our lawful basis you have the right to withdraw your consent.

You don’t usually need to pay a fee to exercise your rights. If you make a request, we have one calendar month to respond to you.

To make a data protection rights request, please contact us using the contact details at the bottom of this privacy notice.

Keeping your personal information secure

We have appropriate security measures in place to prevent personal information from being accidentally lost or used or accessed in an unauthorised way. We limit access to your personal information to those who have a genuine business need to know it. Those processing your information will do so only in an authorised manner and are subject to a duty of confidentiality.

We also have procedures in place to deal with any suspected data security breach. We will notify you and any applicable regulator of a suspected data security breach where we are legally required to do so. All our data is SSL encrypted.

If you want detailed information on how to protect your information and your computers and devices against fraud, identity theft, viruses, and many other online problems, please visit www.getsafeonline.org. Get Safe Online is supported by HM Government and leading businesses.

How to complain

We hope that we can resolve any query or concern you raise about our use of your information.

If you have any concerns about our use of your personal data, you can make a complaint to us using the contact details at the bottom of this privacy notice.

If you remain unhappy with how we’ve used your data after raising a complaint with us, you can also complain to the ICO.

The ICO’s address:

Information Commissioner’s Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF
Helpline number: 0303 123 1113

Changes to this website privacy policy

We may update this Privacy Policy periodically to account for changes in our services, collection and/or processing of Personal Data, and we will post the updated Privacy Policy on our website, with a “Last Updated” date at the top.

How to contact us

Please contact us, if you have any questions about this privacy notice or the information we hold about you. on either deepdenestables@gmail.com or 01233 740228